Pay Per Click advertising and Article Marketing Compared
At first glance, Pay Per Click advertising seems to be the fastest way to send targeted website traffic to your websites online. You choose some keywords and add your website’s url and you are done. However, with most things online the competitive search terms are often very expensive and you spend lots of money to win the Pay Per Click wars.
This article will list five reasons why article marketing may be better than Pay Per Click Advertising.
Anyone knows that once you stop paying for your pay per click results, you will stop getting website traffic. Articles on the other hand always stay on the pages of a high traffic website if added. This is like opening a shop in a busy shopping mall. You get more targeted website visitors this way quite easily. Once readers read the targeted articles and then click through to your website, they are in the mood to read whatever offers that you can sell and you tend to make more money this way as they treat you as an expert if they like your article. Thus in article marketing, you get traffic on a continuing basis and not just when you pay for it. [Read full article]
How I Generated More Revenues Without Having a Sale
You want more revenue and you want it fast. The marketing experts tell you to “create a compelling offer.” You immediately think “Sale.”
You wonder how big the sale should be. How much can I afford to give away before the sale starts costing me money? How will I word the sale materials so customers don't take advantage of me? The worries start and you realize you have a huge task to pull off this sale and generate real revenue.
Unfortunately, in our crowded market place, a compelling offer has become synonymous with a sale. There are other, better alternatives to motivate customers to buy from you. [Read full article]
SEO Hints and Tips and Free SEO Tools Do you realize that if you manage your website, SEO tools, and pay-per-click tools, you can literally have as many leads as you want from your website? I assume that a website should convert approximately 5% of the viewers to doers, taking some kind of action that you want them to take. So, all we have to do is make sure the website does convert viewers to doers, and then we make sure we’ve got the right amount of traffic arriving at the website. All quite manageable. Today, we’re mainly talking about how to get the traffic to your website through Search Engine Optimization, SEO. |
How To Identify, Exploit, and Profit From Niche Markets There are two basic approaches to advertising or lead generation... the shotgun approach... or the rifle approach. There is only one cost efficient way... the rifle approach. By carefully selecting specific niche markets, or market segments, and presenting a compelling message directly to that audience, you will begin to reap the real profit rewards of direct marketing. |